Bill ZobelExecutive Director

William (Bill) Zobel serves as Executive Director of the California Hydrogen Business Council (CHBC), a non-profit trade association that advances the commercialization of hydrogen and fuel cells in California’s energy and transportation sectors to meet the state’s climate, environmental and air quality goals.

As Executive Director, Bill is responsible for all aspects of day-to-day management of CHBC staff and resources and serves as the organization’s champion for advancement of the hydrogen and fuel cell sectors in California. He works with members, the Policy Director and staff to identify areas where CHBC’s engagement in the legislative and regulatory processes can support development of the hydrogen and fuel cell industry.

Bill has over 30 years of experience in the energy sector covering a wide range of issues and responsibilities.  Prior to joining the CHBC, Bill was Vice President of Business Development & Marketing for Trillium.  Trillium designs, builds, owns and operates a network of alternative refueling stations across the US serving the CNG/RNG, Electric and Hydrogen vehicle markets. Bill also managed Market Development and Strategy for Trillium under the utility umbrella of the Wisconsin Energy Corporation (WEC) and Integrys.  During this period the company realized considerable growth, becoming one of the largest providers of CNG in the US.

Bill managed the Sempra[1] Utilities Natural Gas and Electric Vehicle Clean Transportation program.  Recognized as the premier utility Clean Vehicle program in the country, the Sempra team executed an alternative fuels strategy which focused on customer education & outreach, sound alternative transportation fuel policy, and the demonstration/commercialization of promising natural gas and electric vehicle technologies.

Before entering the alternative fuels market, Bill served as the Director of Environmental and Climate Change Policy for Sempra Energy, and as Director of Strategy and Business Analysis for BP North America where he helped develop BP’s US brand and policy following the acquisitions of Amoco and ARCO.  In his 15 years with ARCO, Bill was instrumental in the development and execution of the nation’s first regional smog trading program, RECLAIM, and worked on the development of nation’s first reformulated gasoline, EC-1.

Bill currently serves on the Board of Directors for NGV America, the California Natural Gas Vehicle Coalition (CNGVC), and the California Natural Gas Vehicle Partnership.  Bill was honored to serve on a select group under US Energy Secretary Stephen Chu to develop the National Petroleum Councils “Future Transportation Fuels Study”, published in 2012.  Previously, Bill served as Vice Chairman of the Board of Directors for CalStart, the Electric Drive Transportation Association (EDTA), the California Electric Transportation Coalition (CalETC), the California Manufacturers and Technology Association (CMTA), the Conservation Corps of Long Beach, and the Moonlight Cultural Foundation.


Bill is a graduate of Columbia University’s executive business program and holds a Bachelor of Science degree in Chemical Engineering from California State University Long Beach.

[1] Sempra Energy is the parent company for San Diego Gas and Electric (SDG&E) and the Southern California Gas Company